{"id":369191,"date":"2016-04-04T10:47:16","date_gmt":"2016-04-04T15:47:16","guid":{"rendered":"https:\/\/content.findlaw-admin.com\/ability-law\/realestate\/landlord-tenant-law\/advertising-rental-property-tips.html"},"modified":"2023-12-11T17:54:15","modified_gmt":"2023-12-11T22:54:15","slug":"advertising-rental-property-tips","status":"publish","type":"page","link":"https:\/\/www.findlaw.com\/realestate\/landlord-tenant-law\/advertising-rental-property-tips.html","title":{"rendered":"Advertising Rental Property Tips"},"content":{"rendered":"\n
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Advertising Rental Property Tips<\/h1>\n
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\n By Melissa McCall, J.D.<\/a> | Legally reviewed by Katrina Wilson, Esq.<\/a>\n | Last updated\n
\n \n <\/i>\n Legally Reviewed\n <\/summary>\n\n
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This article has been written and reviewed for legal accuracy, clarity, and style by FindLaw\u2019s team of legal writers and attorneys<\/a> and in accordance with our editorial standards<\/a>.<\/em><\/p>\n\n <\/div>\n <\/details>\n\n

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The last updated date refers to the last time this article was reviewed by FindLaw or one of our contributing authors<\/a>. We make every effort to keep our articles updated. For information regarding a specific legal issue affecting you, please contact an attorney in your area<\/a>.<\/em><\/p>\n\n <\/div>\n <\/details>\n<\/section>\n

Real estate is a business. Many residential landlords are real estate investors who want to profit from their rental properties. Advertising helps landlords and property owners attract good prospective tenants for their properties. How they advertise is often the difference between success and failure. Advertising can attract prospective tenants who are right for you and will respect your real estate investment.<\/p>\r\n

Marketing Strategies<\/h2>\r\n

Before you create a rental property listing, you should develop a marketing strategy. Do you have a prime location near a college or university? Is the neighborhood attractive to young city-dwellers or a quiet escape from the hustle and bustle? Consider the type of tenant you hope to attract as a starting point to help you determine where to place your rental listing.<\/p>\r\n

Social Media and Rental Listing Sites<\/h3>\r\n

Try a variety of marketing strategies. Apart from the classic "for rent" sign in the yard, newspaper classified ads and free community periodicals were long the go-to tactics in the rental game. In the 21st century, social media and online listing sites may give you a wider reach. Here are a few options for marketing your rental property via the internet:<\/p>\r\n