{"id":376305,"date":"2016-03-31T21:36:45","date_gmt":"2016-04-01T02:36:45","guid":{"rendered":"https:\/\/content.findlaw-admin.com\/ability-law\/state\/south-dakota-law\/south-dakota-deceptive-trade-practices-laws.html"},"modified":"2016-06-20T19:48:42","modified_gmt":"2016-06-21T00:48:42","slug":"south-dakota-deceptive-trade-practices-laws","status":"publish","type":"page","link":"https:\/\/www.findlaw.com\/state\/south-dakota-law\/south-dakota-deceptive-trade-practices-laws.html","title":{"rendered":"South Dakota Deceptive Trade Practices Laws"},"content":{"rendered":"\n<div class=\"wp-container-core-columns-is-layout-9d6595d7 fl-sectionWithSidebar fl-container fl-flex fl-flex-wrap fl-gap30\">\n    \n    <div class=\"fl-page-articles fl-section-main fl-section-main-full-width\">\n        <h1 class=\"fl-no-margin-top\">South Dakota Deceptive Trade Practices Laws<\/h1>\n<section class=\"fl-gutenberg-byline\">\n    <div class=\"fl-gutenberg-byline-content\">\n                    <p><i>Created by <a href=\"https:\/\/www.findlaw.com\/company\/our-team.html\">FindLaw&#8217;s team<\/a> of legal writers and editors<\/i><\/p>\n\n                | Last updated\n        <time>\n                            June 20, 2016\n                    <\/time>\n    <\/div>\n\n    \n    <details class=\"fl-gutenberg-byline-toggle fl-gutenberg-byline-legally-reviewed\">\n        <summary>\n            <i class=\"fl-gutenberg-byline-icon\" aria-hidden=\"true\"><\/i>\n            Legally Reviewed\n        <\/summary>\n\n        <div class=\"fl-gutenberg-byline-toggle-content\">\n            <p><em>This article has been written and reviewed for legal accuracy, clarity, and style by <a href=\"https:\/\/www.findlaw.com\/company\/our-team.html\">FindLaw\u2019s team of legal writers and attorneys<\/a> and in accordance with <a href=\"https:\/\/www.findlaw.com\/company\/company-history\/editorial-policy.html\">our editorial standards<\/a>.<\/em><\/p>\n\n        <\/div>\n    <\/details>\n\n    <details class=\"fl-gutenberg-byline-toggle fl-gutenberg-byline-fast-checked\">\n        <summary>\n            <i class=\"fl-gutenberg-byline-icon\" aria-hidden=\"true\"><\/i>\n            Fact-Checked\n        <\/summary>\n\n        <div class=\"fl-gutenberg-byline-toggle-content\">\n            <p><em>The last updated date refers to the last time this article was reviewed by FindLaw or one of our <a href=\"https:\/\/www.findlaw.com\/company\/our-team\/contributing-authors.html\">contributing authors<\/a>. We make every effort to keep our articles updated. For information regarding a specific legal issue affecting you, please <a href=\"https:\/\/lawyers.findlaw.com\/?fli=bylinelink\" target=\"_blank\" rel=\"noopener\">contact an attorney in your area<\/a>.<\/em><\/p>\n\n        <\/div>\n    <\/details>\n<\/section>\n<p>State laws regulate how transparent a business must be and which business practices are considered <a href=\"https:\/\/www.findlaw.com\/state\/consumer-laws\/details-on-state-deceptive-trade-practices.html\">deceptive<\/a>, such as tampering with a used car&#8217;s odometer or using blatantly false advertising. Many states follow the federal law known as the &quot;Uniform Deceptive Trade Practices Act.&quot; South Dakota is not one of them, however. Instead, the state deals with deceptive trade practices under the South Dakota Codified Laws.<\/p>\n<h2>Who Enforces the Law?<\/h2>\n<p>The <a href=\"http:\/\/atg.sd.gov\/\" target=\"_blank\" rel=\"noopener\">Attorney General<\/a> is charged with enforcing this law when he or she determines that an enforcement action would be in the public interest.<\/p>\n<h2>Who May Bring Suit<\/h2>\n<p>Both a private citizen who is the victim of deceptive practices and the government authority in charge of enforcing the conduct of a particular industry may <a href=\"https:\/\/www.findlaw.com\/litigation\/filing-a-lawsuit\/civil-cases-the-basics.html\">bring a lawsuit<\/a> against a manufacturer or seller.<\/p>\n<h2>What is Deceptive Trade?<\/h2>\n<p>When a consumer is buying a good or service, the seller cannot deceive the consumer about the good or service, as defined under the South Dakota laws. A deceptive trade practice includes a seller making a false statement or <a href=\"https:\/\/dictionary.findlaw.com\/definition\/misrepresentation.html\" target=\"_blank\" rel=\"noopener\">misrepresentation<\/a> about its goods or services, or failing to disclose material facts about its goods or services.<\/p>\n<p>Not all <a href=\"https:\/\/www.findlaw.com\/criminal\/criminal-charges\/fraud.html\">fraudulent activity<\/a> is illegal under South Dakota law, such as when another law applies that regulates a particular industry or is more specific.<\/p>\n<p>Examples of what is not deceptive trade include timeshares, landlord\/tenant issues, debt collection, and bank or credit card problems. Other government agencies, may handle these types of matters.<\/p>\n<h2>Remedies<\/h2>\n<p>Damages for injuries suffered vary based on the exact conduct alleged. Potential remedies include the following:<\/p>\n<ul>\n<li><div>Actual <a href=\"https:\/\/www.findlaw.com\/injury\/accident-injury-law\/injury-damages.html\">damages<\/a> if the defendant acted in bad faith;<\/div>\n<\/li>\n<li><div>Injunction (a <a href=\"https:\/\/dictionary.findlaw.com\/definition\/injunction.html\" target=\"_blank\" rel=\"noopener\">court order<\/a> instructing the defendant to either perform a particular action or to stop certain behavior); or<\/div>\n<\/li>\n<li><div>Declaratory judgment (a court determination of the rights or duties of parties involved in a civil dispute).<\/div>\n<\/li>\n<\/ul>\n<p>Learn more about South Dakota&#8217;s deceptive trade practices laws in the table below, with links to additional resources. See <a href=\"https:\/\/www.findlaw.com\/state\/consumer-laws\/details-on-state-deceptive-trade-practices.html\">Details on State Deceptive Trade Practices<\/a> and <a href=\"https:\/\/www.findlaw.com\/smallbusiness\/business-operations\/fair-advertising-faq-a-guide-for-small-business.html\">Fair Advertising FAQ: A Guide for Small Business<\/a> to learn more.<\/p>\n<table cellspacing=\"0\" cellpadding=\"7\" border=\"1\">\n<tbody><tr><td>Statute<\/td>\n<td>No (\u00a7\u00a737-24-1, et seq.)<\/td>\n<\/tr><tr><td>False Advertising Forbidden<\/td>\n<td>Yes (\u00a737-24-6)<\/td>\n<\/tr><tr><td>Who May Bring Suit?<\/td>\n<td>Attorney general; (\u00a737-24-23) any individual (\u00a737-24-31)<\/td>\n<\/tr><tr><td>Remedies Available?<\/td>\n<td>False advertising Class 1 misdemeanor punishable criminally (\u00a7\u00a722-41-10, 11); injunction (\u00a737-24-28); civil penalty up to $2,000 (\u00a737-24-27); actual damages (\u00a737-24-31); court may make additional orders or judgments as necessary (\u00a737-24-29); Class 2 misdemeanor (\u00a737-24-6)<\/td>\n<\/tr><tr><td>Auto Odometer Tampering Forbidden<\/td>\n<td>Yes (\u00a732-15-33); violator is guilty of Class 1 misdemeanor; for second and subsequent violations violator is guilty of Class 6 felony<\/td>\n<\/tr><\/tbody><\/table>\n<p>Note: If you have been misled or injured by false information provided by a seller or manufacturer of a product, there may be legal remedies available. An experienced <a href=\"https:\/\/lawyers.findlaw.com\/consumer-protection\/south-dakota\/\" target=\"_blank\" rel=\"noopener\">South Dakota consumer protection attorney<\/a> can discuss the facts of your case with you and provide the appropriate legal advice for your situation.<\/p>\n<h2>Research the Law<\/h2>\n<ul>\n<li><a href=\"https:\/\/caselaw.findlaw.com\/court\/south-dakota.html\" target=\"_blank\" rel=\"noopener\">South Dakota Law<\/a><\/li>\n<li><a href=\"https:\/\/www.findlaw.com\/state\/state-codes.html\">Official State Codes<\/a> &#8211; Links to the official online statutes (laws) in all 50 states and DC.<\/li>\n<\/ul>\n<h2>South Dakota Deceptive Trade Practices Laws: Related Resources<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.findlaw.com\/consumer\/online-scams\/consumer-scams-faq.html\">Consumer Scams FAQ<\/a><\/li>\n<li><a href=\"https:\/\/www.findlaw.com\/consumer.html\">Consumers and the Law<\/a><\/li>\n<li><a href=\"https:\/\/lawyers.findlaw.com\/consumer-protection\/\" target=\"_blank\" rel=\"noopener\">Find a Consumer Protection Attorney<\/a><\/li>\n<\/ul>\n<div class=\"was-this-helpful\">\n    <div\n            class=\"was-this-helpful__question-container\"\n            aria-labelledby=\"was-this-helpful__question\"\n            role=\"group\"\n    >\n        <span\n                id=\"was-this-helpful__question\"\n                class=\"was-this-helpful__question fl-text-lg-bold\"\n        >Was this helpful?<\/span>\n        <button\n                class=\"was-this-helpful__button fl-text-sm\"\n                aria-label=\"Yes\"\n                value=\"yes\"\n        >\n            <span class=\"was-this-helpful__button-text fl-text-bold\">Yes<\/span>\n            <i class=\"was-this-helpful__button-icon\">\n                <svg width=\"22\" height=\"22\" viewBox=\"0 0 22 22\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                    <g id=\"thumbs-up\" 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Laws<\/p>\n","protected":false},"author":41135,"featured_media":0,"parent":376276,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"app\/Http\/Controllers\/Templates\/ArticleWithBreadcrumbsController.php","meta":{"_acf_changed":false,"_stopmodifiedupdate":true,"_modified_date":"","_autodraft_ids":[],"_cloudinary_featured_overwrite":false,"_sb_is_suggestion_mode":false,"_sb_show_suggestion_boards":false,"_sb_show_comment_boards":false,"_sb_suggestion_history":"","_sb_update_block_changes":"","_is_real_time_mode":false,"_realtime_collaborators":"","footnotes":"","cf_checklist_status":[]},"categories":[2743],"tags":[],"state_laws_tags":[3436,3423],"flmsa":[],"class_list":["post-376305","page","type-page","status-publish","hentry","category-state","state_laws_tags-statelaws_42_9","state_laws_tags-statelaws_42_11"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/pages\/376305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/users\/41135"}],"replies":[{"embeddable":true,"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/comments?post=376305"}],"version-history":[{"count":0,"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/pages\/376305\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/pages\/376276"}],"wp:attachment":[{"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/media?parent=376305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/categories?post=376305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/tags?post=376305"},{"taxonomy":"state_laws_tags","embeddable":true,"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/state_laws_tags?post=376305"},{"taxonomy":"flmsa","embeddable":true,"href":"https:\/\/www.findlaw.com\/law-api\/wp-json\/wp\/v2\/flmsa?post=376305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}