Category: FindLaw Solutions

Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.

May 29, 2024 | 3 min read

3 reasons to have a listing on the FindLaw.com directory

Setting up a profile listing on the FindLaw.com directory is one of the most efficient and effective ways to connect with legal consumers in need.

May 16, 2024 | 3 min read

What is Super Lawyers? Learn 3 ways it can pay off for your firm

One of the most effective ways for attorneys to solidify and strengthen their personal brand — and quickly rise above competitors — is to be included on the Super Lawyers list.

May 14, 2024 | 4 min read

A lawyer’s guide to legal tech: Law firm marketing to boost growth

From website design to SEO efforts, legal marketing technology plays a crucial role in modern law firm marketing.

April 16, 2024 | 4 min read

The importance of online reviews for law firms

Online reviews help expand the scope of your reputation by allowing more people access to the opinions of former clients, distinguishing you from the law firm down the road.

August 21, 2019 | 6 min read

5 Tips To Optimize Your Law Blog For SEO

Writing valuable blog posts is a critical aspect of online legal marketing. A good law blog can help boost SEO, raise a law firm’s brand awareness and prove your expertise to legal consumers interested in hiring you.But starting a blog is one thing. Most attorneys have the knowledge and talent to go on at length…

June 6, 2019 | 4 min read

FindLaw’s Guide to Hosting the Perfect Law Firm Event

There’s power in face-to-face interaction, and one of the best ways to cultivate relationships with your clients and peers is by hosting an event. Stick to this guide closely to help stay organized and stress-free the next time your firm hosts an event.

April 1, 2019 | 6 min read

FindLaw Q&A: The best way to ask for reviews

One of the best ways to get a clear picture of who someone is and what they do is by reading reviews. But when it comes to getting this kind of feedback, what’s the best approach? We answer the most common questions about asking for online reviews.

March 28, 2019 | 5 min read

The Mobile Takeover: It’s time to think mobile first

While desktop searches are still taking place, the majority of people are typing and tapping on five-inch screens, meaning your content, images and video should be created with this small real estate in mind.

March 6, 2019 | 4 min read

Put Yourself Out There — Visually

Most people remember things they see far more often than what they read or hear. Law firms must consider visual platforms such as Instagram for a more long-term impact.

February 20, 2019 | 8 min read

5 Tips Every Legal Marketer Should Know

Working as a marketer for a law firm of any size means you have a lot on your plate. It’s a delicate balancing act – one of strategy, schedules, creativity and yes, a lot of reporting. Stay inspired and organized with these five tips.

February 6, 2019 | 9 min read

Facebook Insights 101: How to Use Facebook Analytics to Shape your Social Strategy

Follow along to learn about some of the most valuable insights measured in Facebook and how you can use these to build a healthy and strong social media presence for your firm.

January 9, 2019 | 23 min read

Google Maps is More Than Just Your Law Firm’s Address

The one place many people turn when searching for an attorney is the same they use for directions—Google Maps. So how do you make sure your Google Maps presence is optimized to reach the most legal consumers? Here are a few tips.

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