Category: Lawyer Marketing Insights

Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.

April 11, 2024 | 3 min read

Actionable content strategies for law firms

FindLaw experts answer webcast questions about how small law firms can increase online visibility and win over prospective legal consumers.

April 3, 2024 | 5 min read

The 5 must-haves every legal marketing provider should bring to the table

This infographic shows five essential qualities every legal marketing provider should possess to help your law firm grow.

March 29, 2024 | 6 min read

Guide to web analytics for law firms

Introductory guide to web analytics and understanding marketing performance.

March 28, 2024 | 3 min read

3 ways lawyers can use LinkedIn to further their networks

LinkedIn has been and remains the online home of business professionals, which is why it’s important to cultivate a network of legal-related contacts.

March 22, 2024 | 4 min read

The solo practitioner’s website checklist: Is your site up to par?

Updating your website regularly will keep your solo firm top-of-mind with consumers who have a legal need.

March 21, 2024 | 4 min read

5 steps for writing an engaging attorney bio

Writing a bio can be an intimidating exercise. Follow these tips (and download a free template) to get a great bio on your firm's website.

March 20, 2024 | 4 min read

Does your law firm’s website meet Google’s E-E-A-T criteria?

Understanding E-E-A-T can help you build the kind of online presence search engines want to see.

March 15, 2024 | 2 min read

FindLaw partners with YouTube to launch nationwide Family Law/Divorce campaign

The campaign features commercials designed to reach tens of millions of married Americans.

March 13, 2024 | 3 min read

Thinking about leaving your current legal marketing provider? Think FindLaw

If you're a solo or small law firm looking for a marketing provider that understands your unique needs, look no further than FindLaw.

March 5, 2024 | 3 min read

The art of looking, feeling, and acting local as a law firm

Learn how to develop a strong brand for your law firm, emotionally connect with prospective clients, and rise above your competition.

March 1, 2024 | 4 min read

Matching an attorney bio with an appropriate headshot

How to choose the best headshot for your law firm website, including tips on background, clothing, lighting, and more.

February 15, 2024 | 6 min read

Small law firms: The current state of marketing and areas of opportunity

The latest key findings from the Thomson Reuters 2023 U.S. State of Small Law Firms Report.

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