The Lawyer Marketing Blog
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
The 5 must-haves every legal marketing provider should bring to the table
This infographic shows five essential qualities every legal marketing provider should possess to help your law firm grow.
Guide to web analytics for law firms
Introductory guide to web analytics and understanding marketing performance.
3 ways lawyers can use LinkedIn to further their networks
LinkedIn has been and remains the online home of business professionals, which is why it’s important to cultivate a network of legal-related contacts.
The solo practitioner’s website checklist: Is your site up to par?
Updating your website regularly will keep your solo firm top-of-mind with consumers who have a legal need.
5 steps for writing an engaging attorney bio
Writing a bio can be an intimidating exercise. Follow these tips (and download a free template) to get a great bio on your firm's website.
Does your law firm’s website meet Google’s E-E-A-T criteria?
Understanding E-E-A-T can help you build the kind of online presence search engines want to see.
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FindLaw partners with YouTube to launch nationwide Family Law/Divorce campaign
The campaign features commercials designed to reach tens of millions of married Americans.
Thinking about leaving your current legal marketing provider? Think FindLaw
If you're a solo or small law firm looking for a marketing provider that understands your unique needs, look no further than FindLaw.
The art of looking, feeling, and acting local as a law firm
Learn how to develop a strong brand for your law firm, emotionally connect with prospective clients, and rise above your competition.
Matching an attorney bio with an appropriate headshot
How to choose the best headshot for your law firm website, including tips on background, clothing, lighting, and more.
Small law firms: The current state of marketing and areas of opportunity
The latest key findings from the Thomson Reuters 2023 U.S. State of Small Law Firms Report.
The FindLaw difference: Driving business growth through an integrated marketing approach
How FindLaw's integrated digital marketing approach can help small law firms drive business growth and reach their goals.