by Deepinder Singh | Dec 24, 2020
Report Traffic signals What safer roads could mean for your personal injury practice Originally published 2017 First, the good news. Generally speaking, our nation’s roads are safe — and getting safer. More and more drivers are surviving auto accidents that might...
by Deepinder Singh | Dec 23, 2020
Report The new ‘old school’ Why attorneys must pay attention to Generation X Originally published 2017 For years, two major age groups have been affecting how businesses market themselves. On one side you have baby boomers, the generation that defined Madison...
by Deepinder Singh | Dec 23, 2020
Report Searching for friend How the family law consumer looks for an attorney Originally published 2017 To win their business, you need to first win their trust. Family law consumers are looking for one thing from their attorney: humanity. Their needs are both...
by Deepinder Singh | Dec 22, 2020
Report Move quickly How the personal injury legal consumer finds an attorney Originally published 2018 Personal injury legal consumers are on the move and expect their attorneys to keep up. To win their business, you need to act fast. According to IBIS World’s U.S....
by Joe Mendoza | Jun 5, 2018
Move Quickly: How the Personal Injury Legal Consumer Finds an Attorney Download Now Move Quickly: How the Personal Injury Legal Consumer Finds an Attorney Personal injuries are an everyday occurrence. In fact, the practice area has grown to $33 billion a year and that...
by Brad Buelow | Apr 4, 2018
The New Old School: WHY ATTORNEYS MUST PAY ATTENTION TO GENERATION X Download Now The New Old School: Why Attorneys Must Pay Attention to Generation X There’s no shortage of content to be found about millennial consumer behaviors or how the aging baby boomer...
by Joe Mendoza | Sep 6, 2017
REPORT Understanding the Unique Needs and Behaviors of Hispanic Legal Consumers Get report During the past two decades, Hispanic residents in the U.S. have grown considerably in number, economic power, and influence. With Hispanic communities expanding almost...
by Joe Mendoza | Jul 17, 2017
Searching for a Friend HOW THE FAMILY LAW CONSUMER LOOKS FOR AN ATTORNEY Download Now When a family or domestic legal need arises, consumers aren’t looking for a résumé – they’re searching for a friendly face. Say “hello” to Searching for a Friend: How the Family...
by Brad Buelow | May 12, 2017
The Long Game GETTING ESTATE PLANNING CONSUMERS TO HIRE YOU Download Now Consumers with an estate planning need are choosy, hard to motivate and not in any hurry. These qualities make them among the more difficult clients to attract. However, estate planning consumers...
by Brad Buelow | Mar 22, 2017
Reaching a New Generation TAILORING YOUR LEGAL MARKETING TO MILLENNIAL CONSUMERS Download Now There’s a lot of information available about millennials ranging from stereotypes to hard facts. Regardless, the size and age of this demographic makes...
by Brad Buelow | Nov 17, 2016
Traffic Signals WHAT SAFER ROADS COULD MEAN FOR YOUR PERSONAL INJURY PRACTICE Download Now Our roadways have never been safer. Even though more drivers are driving more miles than ever before, rates of injuries and death on American roads are among the lowest since...
by Brad Buelow | Nov 15, 2016
Traffic Signals WHAT SAFER ROADS COULD MEAN FOR YOUR PERSONAL INJURY PRACTICE First, the good news. Generally speaking, our nation’s roads are safe and getting safer. More and more drivers are surviving auto accidents that might previously have been fatal. It should...
