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Free Webcast Shows How to Take Advantage of Clients' Snap Judgments

By Casey C. Sullivan, Esq. | Last updated on

Practicing the law requires patience, dedication, and experience. Hiring a lawyer? Not so much. For the average legal consumer, choosing an attorney is often a quick process. Clients often start searching for lawyers just hours after a legal incident occurs, and the first attorney they contact is often the one they hire.

And those quick-acting legal consumers can be a boon to attorneys who know how to attract them. Clients are eager to pull the trigger, and, luckily for you, a free FindLaw on-demand webcast can put you square in their crosshairs.

Clients Won't Wait to Take Action

Imagine you're in a serious car accident, or that you're wrongfully fired, or your ex-spouse files for sole custody. As an attorney, you might take some time to survey your options and develop a strategy. But for the average legal consumer, the urge is to act fast. Once they become aware of a legal need, they set out to find an acceptable resolution, including choosing to hire an attorney.

And now, thanks the surge in online reviews, potential clients evaluate their attorneys as they're searching for them. Then they decide who to hire, often very quickly.

If you want to take advantage of these eager potential clients, you have to know how they think. Understanding the legal consumer is the key to building a successful marketing campaign that ensures your visibility -- and your financial growth.

When it comes to figuring out modern clients, though, you're not on your own. The experts at FindLaw's Lawyer Marketing have put together a free, on-demand webcast that will help lay the foundation for your future growth. In that webcast, "Your Next Client Wants to Hire You -- Now!" you can learn:

  • How consumers are researching and finding attorneys.
  • What influences consumers to hire an attorney -- or pass them over for another lawyer.
  • How to make sure you're visible when potential clients start looking for lawyers.

So, if you want to know how to get clients through the door, watch the webcast now.

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