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The Pros and Cons of Niche Practice
By Mark Wilson, Esq. | Last updated on
Personal injury? Wills and trusts? Even criminal defense? Blech -- everyone's doing that. In this job market, you've got to distinguish yourself somehow. You...
3 Mistakes Lawyers Make in Radio Commercials
By William Peacock, Esq. | Last updated on
Radio commercials are like the middle child of lawyer marketing -- everyone knows they exist, but they are far too often forgotten or neglected. People always...
5 Mistakes Lawyers Make With Business Cards
By William Peacock, Esq. | Last updated on
Business cards are ubiquitous. Lawyers have been using them for centuries and yet, somehow, some way, people still manage to botch their business cards. How?...
Are You the 'Law Office Of' or 'Law Offices Of'?
By William Peacock, Esq. | Last updated on
Yesterday, my fellow FindLaw blawgger Marky Mark wrote about Maverick Ray, a lawyer who was hired to represent a capital murder defendant despite having only a...
What Exactly Is a 'Boutique' Law Firm?
By William Peacock, Esq. | Last updated on
Someone asked me the other day about "boutique" law firms. My response was a stutter and a mumble about specialization. But the truth is, if you go on...
Looking for New Clients? What About Your Old Ones?
By Mark Wilson, Esq. | Last updated on
When you're looking to expand your client base, there's no better resource than the clients you already have. "But," you say in protest, "They're more like...