Client Acquisition

Client Acquisition Articles

• How to Do a DUI Client Intake

  You’ve set up your criminal defense practice -- complete with a sleek new mobile device, a great shared office space, and state-of-the art billing system. Now you are ready for clients. What next?

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• Marketing a Startup Solo Law Practice

  Nearly four years ago, I took the plunge, opening my own office after eight years with a small law firm. Although success as a solo requires much trial and error, some steps that I took to market my business from the beginning really paid off. When making marketing decisions, the first question you must ask is “How […]

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• Turn Technology into a Competitive Marketing Advantage

  The good news is that rainmaking will always require good, old-fashioned human relationships. The better news is that technology offers new tools that make marketing easier, faster, more effective, less expensive, and more.

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• Marketing Your Law Firm to U.S. Hispanic Consumers

  Today, law firms have a unique opportunity to tap into one of the fastest growing consumer segments in the U.S. marketplace - the Hispanic population. Effectively targeting this group can help lawyers expand their client base and increase revenue.

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• Focused Legal Marketing of Multiple Practice Areas

  Effectively marketing each of the practice areas you specialize in can make a tremendous difference in your ability to expand your client base and increase revenue.

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• Networking Tips for Lawyers

  Networking is about an attitude of engagement. It is not just about going to networking events.

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• How to Ask for a Referral to Your Law Firm

  Referrals are a great source of new business. In fact, other than getting more work from existing clients, they are the best source of new business.

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• Making Contact: The Importance Of Networking

  During the past decade law firms have experienced significant change. Things just aren't the way they used to be. During better times, business was easier to acquire and maintain. Client fee sensitivity, competition, specialization, and poor public image have made the practice of law much more difficult. It requires much more effort to manage and sustain a successful law practice.

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• How to Conduct a Personal Injury Client Intake

  Detailed information on how to conduct a personal injury client intake and tips for expanding your practice and profit margins.

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• How to Do a Car Accident Client Intake

  The attorney-client relationship is just that, a relationship. Like all relationships there are a lot of pitfalls when you are getting started.

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