On-Deman Webcast
How to Make Your Legal Blog Worth Reading
Overview
Watch this webcast to gain invaluable insights on maximizing your law firm’s blog to connect with current and future clients. You’ll learn how to strategically use your blog to build trust, demonstrate your knowledge and engage both current and prospective clients. Join us as we show you how to create a blog worth reading!
Topics include:
- The importance of a great legal blog
- Data-driven strategies to inform your content decisions
- Connecting and engaging your clients
Speakers
Alison Norman
Senior Product Manager
Alison Norman manages FindLaw’s Engagement Solutions product line and has been deeply involved in FindLaw’s paid social media initiatives since their inception. Alison is a licensed attorney and spent several years practicing law and working in politics before joining FindLaw in 2011.
Hayley Scheuring
Digital Solutions Manager
Hayley Scheuring is a Manager at Findlaw and leads a team of talented Content Marketers. She holds a Masters in creative writing, has worked in marketing for 10 years, and is a zealous advocate for great content strategy. She believes the “sweet spot” for strategy lives in the intersection between compelling narratives and data-driven tactics.