The Lawyer Marketing Blog
Our legal marketing experts share their best advice, how-tos, and insights—all in the name of helping you level-up your legal marketing skills.
The time-saving power of AI: How small and solo law firms can reclaim valuable time
AI is saving small and solo law firms time on mundane tasks, allowing them to focus on practicing law and growing their business.
Mastering the art of asking for the sale close
Asking for the sale close is an important skill for attorneys to master. We share strategies lawyers can use to hone their sale-closing skills.
Four myths about online reviews dispelled
There are a lot of misconceptions about why and how legal consumers leave online reviews. Here are four common myths about online reviews.
How solo firms can prioritize work-life balance and still remain profitable
A few tips for solo law firms and attorneys taken from a State of U.S. Small Law Firms Report from Thomson Reuters Institute.
Quality clients: The key to scaling your small law firm
Key steps to retain more high-quality clients by understanding their characteristics, capturing and retaining them, and leveraging client advocacy.
Unlocking time: Achieving work-life balance to prioritize what matters most
Discover five tips for how you can run a thriving legal practice without neglecting your own well-being.
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The power of superior client service delivery: Fueling growth and success for your small law firm
Your clients are your law firm’s most powerful marketing resource. Leverage their voices and feedback to effectively promote your firm’s brand and business.
Congrats on the legal award! Now what?
In this blog, you'll learn how to leverage your recent legal award to attract new clients and grow your law firm with effective marketing strategies.
How GenAI can elevate content marketing for small law firms
Learn how to combine your firm’s legal expertise with GenAI capabilities to ensure your content resonates with your audience.
The family law consumer: Understanding, attracting, and capturing your ideal client
Learn how to attract and capture family law clients by understanding their needs and providing them with the information and resources they are looking for.
The best law firm branding strategies through digital marketing
Establishing a strong online presence helps small law firms showcase their expertise, credibility, and unique value.
Get validated: How awards and recognitions give you a marketing edge
Awards and recognitions can give your law firm a marketing edge by validating your expertise and building trust with potential clients.