On-Demand

Digital marketing strategies for law firms:

Unlocking the power of your brand to attract clients 

Overview

In today’s digital age, leveraging your law firm’s brand through digital marketing strategies is essential for targeting and attracting your ideal client base. With the internet and social media platforms playing a significant role in people’s lives, potential clients are more likely to search for legal services online. Establishing a strong online presence allows your law firm to showcase expertise, credibility, and unique value. 

In this webcast, you’ll learn how to optimize your brand’s influence in digital marketing by: 

  • Enhancing your online presence with compelling website content and advanced SEO techniques
  • Utilizing social media platforms to engage with your target audience and cultivate an online community
  • Using legal directories to attract new clients and propel your firm toward success

Speakers

Leah Gangl

Leah Gangl

Channel Development Specialist

Leah has worked for FindLaw for 11 years, and has held many positions including Digital Marketing Strategist, Product Manager and now a senior trainer on the Channel Advancement team. Creative thinker, passionate designer, loves to dig into what makes legal consumers tick. 

Thomas Bianco

Thomas Bianco

Legal Marketing Advisor

Thomas has over two decades of full stack digital experience. He is a Results-oriented marketing professional skilled at establishing trust and providing resources and guidance around resolution of complicated marketing challenges. Thomas helped launch a Silicon Valley startup with backing from Google’s incubator Google Angel and series B and C with Pachanga.

Alison Norman

Alison Norman

Sr. Product Manager

Alison Norman is FindLaw’s Sr. Product Manager for SEO, Content Strategy and Social Media, with a passion for helping law firms build genuine connections with the communities they serve. Prior to joining FindLaw in 2011, Alison spent several years practicing plaintiffs’-side tort law and working in politics. 

Jamal Galehdari

Jamal Galehdari

Attorney Marketing Specialist

Jamal Galehdari, a highly experienced FindLaw Attorney Marketing Specialist with nearly a decade of marketing expertise, is dedicated to supporting law firms in the Tampa Bay area and surrounding counties. He collaborates closely with clients to develop personalized solutions, enhance client acquisition, build strong firm brands, and achieve business goals, all while providing transparent guidance for optimal return on investment. 

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